Wednesday, April 1, 2020

Minimum Basic Operations



Tuesday, March 24th, 2020

Please Note: From 4/1/20 to 4/5/20 we were experiencing some technical difficulties related to our Google account. As a result, we did not have ANY access to e-mails and also had to temporarily shut down the online store. We we not able to send order confirmations, tracking numbers and general communications about orders.


As of Monday, 4/6/20 these issues have been resolved and the online store is OPEN for business again and we ARE able to send and receive e-mails.


Mad River Outfitters will be closed for business in accordance with the Governor’s “Stay at Home” order which went into effect at midnight last night. We will be operating under article 13- Minimum Basic Operations as outlined in the Order:

13. For the purposes of this Order, Minimum Basic Operations include the following, provided that employees comply with Social Distancing Requirements, to the extent possible, while carrying out such operations: 
a. The minimum necessary activities to maintain the value of the business’s inventory, preserve the condition of the business’s physical plant and equipment, ensure security, process payroll and employee benefits, or for related functions
b. The minimum necessary activities to facilitate employees of the business being able to continue to work remotely from their residences

Here’s what this means exactly in regards to Mad River Outfitters retail store in Columbus, Ohio:
1. The store is Closed to the public.
2. “Curbside Pickup” is no longer an option on the website. The practice has been deemed illegal for a non-essential business like our under the Governor's Mandate.
3. We will be operating as described above, with a very limited staff who will be adhering to very strict quarantine standards.
4. Therefore, we will be unable to answer the phones as we normally would- please leave a message ONLY if you have an emergency or a problem. We will be checking voicemail periodically throughout the day but will not be able to return calls related to general fishing or retail store questions. These will be welcome though via e-mail.
5. We will be shipping orders as we can and receiving merchandise as delivered to maintain the value of our inventory-as stated above
6. We will be monitoring e-mails basically 24 hours a day. This will be the best way to reach us….by far. We will respond, as we always do, to every single e-mail.
7. Again, the online store will remain open and orders will be shipped, just know that there will surely be a delay in processing and shipping time as per our normal routine.

We would like to thank our friends and customers for the overwhelming outreach of support. We greatly appreciate your willingness to support a small business like ours. As of right now, our full staff is being paid a full salary regardless of whether they are working or not. Most are not right now, in accordance with the order. Mad River Outfitters also has 26 years of reserves and we will survive this shutdown, as long as it is over soon.

Let’s all work together and get through this. Please stay at home.

Please send us an e-mail if you have any questions.

Leave us a message if an emergency or you have a problem that we can help with.

Thanks again for your support and understanding,

The staff of Mad River Outfitters,
Brian, Andy, Patrick, Linda, Ryan, Justin, Judy, Josh, Dev, Roger, Cristina, Dick, Paul, Rogue and Bella

April Fools 2020

Friends, we are of course on hiatus here from filming videos so we wanted to let you know that there won't be an April Fools episode this year. We know that many look forward to it and we're sorry that we can't get it done this year.

In the meantime, we think that last year's was pretty epic so maybe have a look back here. We hope it brings a smile to your face. Stay tuned and stay in touch. We hope to get back to normal silliness soon!!!