FOR IMMEDIATE RELEASE: Legendary “Walker’s Cay Chronicles” Angler, Flip Pallot,
launches new website, blog
Saltwater fly fishing pioneer’s site boasts a
“playgroup” of angling icons, including Lefty Kreh, Stu Apte, Chico Fernandez,
and many more
For a self-declared
technophobe who thought the Internet was likely a “passing fad”, angler and
consummate outdoorsman Flip Pallot is surprisingly excited about his new web
presence, www.FlipPallot.com.
“No one could be more amazed than myself by the fact
that I’m getting to announce the opening of my own, full service website,” he
said in a release. “FlipPallot.com... I
just love saying it. Not one to have welcomed or accepted the World Wide Web, I
find myself, like everyone else on planet earth, knee deep in its allure.
“I think I’m going to say it
again. ‘Www.flippallot.com’ – feels
good!”
Pallot worked closely with
angler, guide and outfitter Brian Flechsig, owner of Mad River Outfitters in
Columbus, Ohio.
“I
had plenty of help and encouragement in the launching of the site,” he said.
The site itself is a virtual
‘who’s who’ of legendary fly anglers, and users can expect to glean angling
wisdom from the likes of Stu Apte, Lefty Kreh, Rob Fordyce, and many more.
The site’s kick-off also
includes Flip’s first ever blog, “Tall Tales”, a compendium of fishing
adventures and insights from Pallot and friends, which is available as a RSS
feed. “FlipPallot.com isn’t just a portal to booking Pallot for appearances: it
presents a reckoning of the history and relationships of a master,” said
Flechsig, whose encouragement was a catalyst for the site. “And, importantly,
this site will provide him with a vehicle for sharing the wisdom and knowledge
he’s accrued over the years. I don’t know of any anglers who couldn’t benefit
from the opportunity to virtually sit at the master’s knee.”
Flechsig, who’s spent the
last several years mastering his own brand of web-retail strategies, has
piloted his outfitting business around the onslaught of big-box outdoors
retail, in part due to his commitment to providing anglers and customers
meaningful web content and avoiding “clickbait”-style web content that promises
much but does little more than confuse customers.
“Flip and I both believe that, if you provide your
customers with good information and steer clear of bullshitting them, they’re
going to stick around,” he said. “This website will equip anglers to make good
decisions when it’s time for them to break out their wallets.
“And, if they want to break
their wallets out then and there, well, we’ve got them covered,” he laughed.
For his part, Pallot himself
is looking forward to the site’s evolution, and welcomes feedback from friends,
fans, and anglers everywhere.
“…After
it’s been around for a couple of weeks, it will begin to take shape as a truly
unique place to visit – that’s a promise,” he said. “Meanwhile, please slip
around the site and let me know your thoughts; I’ll be right pleased to hear
from you.
“And…‘FlipPallot.com’. Damn…just had to say it
one more time.”
For press inquiries, please e-mail,
info@flippallot.com or call Brian Flechsig at (614) 451-0363 and of course be sure to visit the site at www.flippallot.com
